Bull-Finance is renowned for its professionalism and sustainable financial services. We wanted Bull-Finance to showcase a powerful monument that can be recognised globally, this being charging bull. The bronze sculpture stands in Bowling Green in the Financial District in Manhattan, New York City. Its strong features reflect Bull-Finance brand identity.
Bull-Finance brand embodies details and attention to features within Manhattans Charging Bull. Earth tones, brown, washed yellow and green are renowned for Bull-Finance identity.
Our approach was firstly to build brand awareness and to establish market existence in the public eye. The key goal was to follow brand guidelines we created and to apply these to print media such as banners, tear drop flags and canvas prints.